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Google continues to incorporate even more ways to increase discoverability across the Play Store. In this ASO News article we'll go over the newest updates, covering App Highlights, Curated Spaces, and all new personalized Game Recommendations
Is your app safe? Google announced a wave of deletions coming to the Play Store, targeting apps they deem to provide a low-quality app experience. Make sure you know what that entails and how you can avoid being affected by the new policy updates.
The new Google Play has arrived. With Google I/O 24 come announcements to changes to the Play Store layout, native tools, and monetization. Learn what to expect from the latest changes and prepare your app marketing strategy.
WhatsApp & Threads are no more. Apple has been forced to remove Meta’s messaging and social platform from China amid “national security” concerns brought up by the Chinese government. Read more in our latest ASO Weekly.
A new future for iOS developers is on the horizon. How will the European Union's Digital Markets Act (DMA) affect developers looking to distribute their apps outside of Apple's ecosystem? This ASO Weekly dives into the details and potential implications of the EU's new legislation.
The EU's DMA is now live and in full-effect. Alongside it come new changes to Google Play's developer fee structure for payment processing occurring outside the app and Google's ecosystem. Check out the new updates in our latest ASO Weekly.
Our latest ASO Weekly covers the news of Blush and Score launching soon and how they leverage unorthodox app marketing methods to grow their apps.
Cash prizes are coming to new countries thanks to Google's expansion of their Real Money Gaming (RMG) experiences. How will this shape the future of gambling apps on Google Play?
Discover how the top app of 2023 leveraged the power of iteration and how a social media giant cleverly incorporated a monetization strategy that helps increase engagement as well.
Every iteration of the latest Apple device operating systems brings advancements and features that further enhance the user experience. What does the launch of iOS 17 mean for app discoverability? Find out in our latest ASO Weekly.
Mint becomes Credit Karma and Apple is poised to launch Journal. How will these two major shifts in the market affect existing apps and how can they adapt to stay competitive? Here's our take in this week's ASO news.
From music super fandom to reminiscing with today's most viral photo filter, this ASO Weekly covers two apps that have leveraged the power of narrowing down on a smaller group of users in order to grow on the App Store.
A new way to attract users and an innovative approach to shopping. This ASO Weekly dives into two apps looking to transform their niches through unique user acquisition tactics and a change in how you discover items for your wardrobe.