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Valentine’s Day Cards & Wishes App Store Spotlight

Posted on February 15th, 2019

It’s Valentine’s Day, which means users are going to be searching the App Store and Google Play Store for apps that can help them tell their loved ones how they feel. As there are several apps including “Valentine’s Day” in their names and descriptions, it takes proper App Store Optimization to rank near the top of the search results. So for this week’s App Store Spotlight, we’ll take a look at “Valentine’s Day Cards & Wishes” by 123Greetings.com to see if the store algorithms love it.

Rosetta Stone App Store Spotlight

Posted on February 5th, 2019

Rosetta Stone is an app designed to help teach people new languages. Users around the world have taught themselves to speak Spanish, Japanese, French and more, earning the app many awards and acclaim. While it teaches users new languages, it should follow the teachings of App Store Optimization best practices to maximize its discoverability. So, is Rosetta Stone fluent in ASO? For this week’s App Store Spotlight, we take a look and see.

Sailor Moon Drops App Store Spotlight

Posted on January 29th, 2019

Earlier today, the match 3 mobile game Sailor Moon Drops announced its upcoming shutdown. While the developers didn’t give the reason, players are left wondering how this could have been avoided. For this week’s App Store Spotlight, we take a look at Sailor Moon Drops and see if App Store Optimization could have saved it from this fate.

LEGO® Life App Store Spotlight

Posted on January 22nd, 2019

LEGO has gone beyond the physical plastic bricks alone and has entered the world of apps with LEGO® Life. This app provides a safe, LEGO-focused social network with pictures and videos of LEGO sets. While it’s great for building toys, is its App Store Optimization constructed well too, or is it messier than LEGO bricks spilled on the floor? For this week’s App Store Spotlight, we take a look at LEGO® Life and see.

DanMachi - Memoria Freese App Store Spotlight

Posted on January 15th, 2019

It is common for popular franchises and shows to be adapted into mobile games, whether as a quick tie-in to earn money or as a dedicated project to pay tribute to the story. One such game is “DanMachi – Memoria Freese,” a mobile game based off the fantasy comedy series “Is It Wrong to Try to Pick Up Girls in a Dungeon.” In this week’s App Store Spotlight, we take a look at Memoria Freese’s App Store Optimization and see if it needs to level up.

Fitlist App Store Spotlight

Posted on January 8th, 2019

With a new year comes plenty of New Year’s Resolutions to lose weight, which means health and fitness apps are seeing an upswing in popularity – searches for “Fitness app" doubled their average in the beginning of January. One such app is Fitlist, which is designed to track workouts and help users reach their fitness goals. For this week’s App Store Spotlight, we take a look at the Fitlist app and see if its App Store Optimization is in good shape and working out.

Portable North Pole App Store Spotlight

Posted on December 18th, 2018

With just around a week to go until Christmas, children are hoping that Santa Claus will bring them the gifts they want this year. The “PNP – Portable North Pole” app is designed to provide children with personalized video messages from Santa, creating an on-demand and custom experience. But does its App Store Optimization have the same kind of magic? For this week’s App Store Spotlight, we take a look at PNP and see if it’s on ASO’s nice list.

Bitmoji App Store Spotlight

Posted on December 11th, 2018

Bitmoji is an app that lets users create personal cartoon-like avatars based on their appearances, complete with reactions, poses and expressions. While it is a popular app, could it do even better with proper App Store Optimization? For this week’s App Store Spotlight, we take a look at Bitmoji and see how well its ASO works.

Tasty App Store Spotlight

Posted on December 4th, 2018

Tasty is an app that offers thousands of recipes, videos and cooking instructions for all sorts of tastes and diets. It’s a very popular app, but is its App Store Optimization sweet enough to get served out by the App Store and Play Store’s algorithms? For this week’s App Store Spotlight, we bite into Tasty and see if its ASO is fully-cooked.

Hearthstone App Store Spotlight

Posted on November 27th, 2018

Hearthstone is a popular online card game from Blizzard Entertainment, based off the “Warcraft” series. It’s a game that’s easy to learn but challenging to master and has countless players around the world. Is its App Store Optimization as strong as a champion’s deck, or is it a low-tier casual build? For this week’s App Store Spotlight, we take a look at Hearthstone and see.

Disney Magic Kingdoms App Store Spotlight

Posted on November 20th, 2018

This month marks Mickey Mouse's 90th anniversary, so the Disney apps are celebrating. As such, it’s the perfect time to take a look at the App Store Optimization for one of their apps. For this week’s App Store Spotlight, we visit the “Disney Magic Kingdoms” app and see if its ASO has enough magic to fly.

Star Wars App Store Spotlight

Posted on November 15th, 2018

The official “Star Wars” app was not made a long time ago, nor in a galaxy far, far away, but it still captures the energy of the “Star Wars” franchise. The app offers augmented reality functions, video clips, photo stickers and even a virtual reality feature for Google Cardboard users. With all that the app has made available, is the Force with its App Store Optimization, or has it fallen to the dark side of the App Stores?

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