User recommendation is the most powerful sales tool
Posted on August 14th, 2013
It has been established by numerous independent studies that App Store Search is the most powerful sales channel for apps of all kinds.
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App Store SEO: The Inbound Marketer's Guide to Mobile
Posted on August 9th, 2013
As the app ecosystem grows, many marketers are turning their sights towards mobile app marketing. Today’s post provides a high-level view of App Store Optimization, and gives tips on how to break into the rapidly expanding world of apps.
Why App Store Optimization is key for building an audience
Posted on August 9th, 2013
Just like SEO optimization for web sites, it’s important for developers to tweak their App Store listings. Check out our post on VentureBeat here: