Skype’s Final Call: The App Shuts Down This May
March 7th, 2025
Skype is shutting down in May 2025. Learn how this shift impacts the app market and what ASO strategies can help communication apps capture new users.
APP STORE OPTIMIZATION BLOG
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Mobile App Localization
Posted on March 6th, 2025
Mobile app localization adapts your app for global audiences, enhancing app visibility. Learn how localization drives engagement & boosts downloads worldwide.
From Cover to Cover: StoryGraph’s ASO Breakdown
Posted on March 4th, 2025
StoryGraph excels in book tracking but has room for ASO improvements. From metadata to visuals, we explore key optimizations to boost downloads and engagement.
Spotlight on Windy.com: Weather & Radar – ASO Opportunities
Posted on February 28th, 2025
Is Windy.com’s ASO strategy optimized for conversions? We explore its title, subtitle, and creative assets to identify areas for improvement and growth.
App Store Product Pages and ASO: Best Practices
Posted on February 28th, 2025
Most users find apps through search, but your product page seals the deal. Learn how to optimize key details for more downloads and conversions!
Amazon Exits the Android App Store Market
Posted on February 28th, 2025
Amazon is shutting down its Android Appstore. Learn how this impacts ASO, keyword strategy, and what how to stay competitive in the evolving app marketplace.
The Role of AI in ASO: A Powerful Tool with Caution
Posted on February 21st, 2025
AI can enhance ASO efficiency, but caution is key. Combine its power with human expertise for an optimal strategy, long-term growth, & success in the app store.
Apple TV Expands to Android: What Developers Need to Know
Posted on February 21st, 2025
Apple TV is now on Android! Discover what this means for ASO, cross-platform growth, and how developers can optimize for new audiences.
Breaking Down RingConn’s ASO: Strengths, Weaknesses & Opportunities
Posted on February 20th, 2025
RingConn’s ASO strategy analyzed: See how it competes with Oura and where improvements can drive better visibility and conversions.
The iPhone 17 Air: What Developers Need to Know and How to Prepare for the Upcoming Changes
Posted on February 14th, 2025
The iPhone 17 Air brings a larger display, AI-powered performance, and new ASO opportunities. Learn how to optimize your app for Apple’s latest device.
ASO Spotlight: Cooking Up Success with SideChef
Posted on February 13th, 2025
Optimizing SideChef can boost visibility and conversions. See how stronger keywords, cleaner screenshots, and competitor insights can improve its listing!
Boost App Downloads with Apple Search Ads
Posted on February 12th, 2025
Maximize Apple Search Ads success with post-install ASO strategies that drive retention, engagement, and long-term growth.
Hero App's New Features: What They Mean for App Store Optimization
Posted on February 7th, 2025
Hero App is redefining productivity—learn how to position your app to stand out in this evolving category and optimize for ASO success.