APP STORE OPTIMIZATION BLOG

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What is Chess.com? It's more than a website, now you can play this classic favorite right from your phone. How can it improve its ASO strategy?

Advertising on the Today tab? Here's what you need to know about one of the newest placements just in time for the holiday season!

Last minute show you want to catch? Meet the anti-FOMO app that helps users score last minute tix in a snap.

Is there anything larger at play than deepening economic worries across the tech sector? It seems so. Check out the latest on the App Store.

From Halloween, Thanksgiving, and even Black Friday – seasonal app marketing has the potential to transform your app performance.

Don't forget to take this app on your next big outdoor adventure! RA Camping is a true wilderness companion. How can it improve its ASO?

New ad placements are coming to the App Store. What can you expect and what do you need to do to prepare?

In mobile user acquisition, increasing downloads is obviously the end goal, but what strategies best set you up for success?

Love a good podcast? Then the Overcast app is for you, but how can the developers of this hit app do better on the app stores?

App Store price hikes will go into effect as early as October for the EU and other countries. Here's what you need to know.

With iOS 16 comes widgets - the new way to give your iPhone a personalized touch. Can Widgetsmith compete in the new space dominating the charts?

Welcome to ASO Weekly. Read the latest story on the new Apple ad placements and the top widget app after the iOS16 release.