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This year’s GDC was packed with exciting speaking events, new developments, and networking opportunities with game developers and companies from all around the world. We had a lot of wonderful people come to our booth to learn more about [App Store Optimization](https://www.gummicube.com/), and how it can help them compete in an increasingly mobile world. A lot has changed since we last met, but we’re even more excited about what’s to come.
Keywords are a dime a dozen, right? Well, not really. When it comes to [App Store Optimization](https://www.gummicube.com/) (ASO), choosing the right keywords to sustain growth on the app stores is an essential part of successful metadata optimization.
Get ready to strut and strike a pose – It’s couture without the couture prices. The app, Rent The Runway has democratized high fashion for everyone and lets us envision a more sustainable future in fashion. Featured in today’s App Store Spotlight as Apple’s App of the Day, Rent the Runway lets users Rent, subscribe to, or buy designer brand clothing without breaking the bank.
Deep-tissue, Shiatzu, stone – now you’re speaking our language! If you’re like the many people around the world who love to relax with a massage, the app featured on today’s App Store Spotlight will soothe all of your pain points. The Urban app brings the massage parlor to you, making it easy and convenient to request an at-home massage from anywhere.
On March 21st, thousands of game developers and companies will come together for the opening day of The 36th annual Game Developer Conference (GDC).
In today’s ASO Academy, we’ll be taking a look at a creative Google Play exclusive: the Feature Graphic. While this creative app store asset may seem insignificant at first, developers are often unaware of the huge effect they have on conversion and audience engagement. If you're looking to further your creative [App Store Optimization](https://www.gummicube.com/app-store-optimization) strategy to increase conversion, a Feature Graphic might just do the trick. Let’s take a look at what a Feature Graphic is, some of its benefits and best practices.
Are you feeling a little more inspired to get your workout on after Spring Forward? Admittedly, we’re still having a bit of trouble waking up this early, but lucky for us, workout apps make it easier to exercise at any time and anywhere.
Are you the type of person who skips the previews at the movies? Or do you make it a point to watch them?
Play all day, _Sheep_ all night. If you ever played a game and secretly thought that if it just had _more sheep and augmented reality (AR)_, it would be perfect? Sheep Simulator AR by Superfine Games Inc. is the app for sheep-enthusiasts and AR-lovers alike. Sheep Simulator AR is just one of the many apps on the App Store with Augmented Reality functionality. Even if you may be _so-so_ on sheep, the AR gaming experience is novel and exciting for users who want to take their mobile gaming experience to the next dimension (quite literally).
On Tuesday, Apple CEO Tim Cook announced in an open letter to the company and stakeholders his plans to seize Apple sales in Russia – citing the events taking place in Ukraine to be “deeply concerning”.
In today’s ASO Academy, we’ll be looking at some quick description refreshers across Apple’s App Store and Google Play to empower your metadata [App Store Optimization](https://www.gummicube.com/app-store-optimization) (ASO) strategy.
Do you have a green thumb? Neither do we. Luckily for us, Lily’s Garden brings the magic of flowers, gardening, and relaxing decoration right to our fingertips without all of the hard work. But is there more to gardening than meets the eye? Meet the puzzle mobile game app featured in today’s App Store Spotlight, Lily’s Garden from Tactile Games ApS.