APP STORE OPTIMIZATION BLOG

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Google Play Safety Section

Posted on August 6th, 2021

Google is following suit with a previous Apple update, rolling out data and privacy indicators for users. Learn what to implement and when it needs to be implemented by.

App Store Tax: Elon Musk Tweets

Posted on July 30th, 2021

Polarizing CEO Elon Musk has given his two crypto-cents on Apple's "App Store Tax," among other things, in the latest of ongoing public criticism of Apple's 30% commission rates.

Valiant Hearts: The Great War App Store Spotlight

Posted on July 26th, 2021

See how Valiant Hearts: The Great War stacks up in category and keyword ranking and what they can do to potentially improve, even after their Today Tab feature ends.

Egg Inc App Store Spotlight

Posted on July 23rd, 2021

See where Egg Inc's App Store Optimization strategy is farm fresh and where it could

Eaze - App Store Spotlight

Posted on July 12th, 2021

See how Eaze has changed its ASO presentation with Apple changing its guidelines on Cannabis apps

Google Antitrust Litigation

Posted on July 9th, 2021

Google faces antitrust litigation in the latest of the ongoing lawsuits facing Google and Apple.

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1sland App Store Spotlight

Posted on June 25th, 2021

See if 1sland's ASO strategy can keep it afloat after its "Gaming Events" feature and what can be done to put some wind in its sails.

Astracraft App Store Spotlight

Posted on June 18th, 2021

Is Astracraft suited up for battle in search results? See what they are doing well in their Titles, Descriptions and Screenshots and where there is room for improvement.