APP STORE OPTIMIZATION BLOG
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“Time Flies” Apple Event Introduces New Devices & Services
Posted on September 16th, 2020
The latest Apple event, “Time Flies,” has concluded. The live streamed event introduced us to upcoming devices and services, as well as announced the launch date for the new operating systems. True to predictions, the iPhone 12 was not announced, but there is still plenty of news app developers will want to be aware of.
App Store Review Guidelines Updated: What Developers Should Know
Posted on September 15th, 2020
Apple has updated its App Store Review Guidelines, adding new information about App Clips, streaming services and more. While some of these changes are clarifications to existing rules, others are new guidelines that can impact the presence of apps on the App Store. What should developers know about the new rules, and how will they impact App Store Optimization?
“Time Flies” Apple Event Announced: What to Expect
Posted on September 12th, 2020
The yearly Apple Event has been announced, which means the latest in iOS devices and services will be revealed soon. The event, titled “Time Flies,” will reveal new hardware and services, although recent announcements around delayed devices raise questions about the specifics. With that in mind, here’s what we can expect at Apple’s “Time Flies” event.
Apple Introduces App Subscription Offer Codes
Posted on September 10th, 2020
When an app subscription runs out, users have a decision to make: are they getting their money’s worth enough to resubscribe? Apple has added subscription management tools in the past, such as app subscription billing grace periods, subscription free trials and subscription discounts. Now it’s expanding on the offerings with new subscription Offer Codes on iOS 14, which can be distributed online and offline to attract and maintain users.
App Store Error Limits Country-Based App Distribution
Posted on September 4th, 2020
When developers launch an app on the Apple App Store, they can select where it’s released on a country-by-country basis. Each country is set in a certain region, so developers can be as broad or as specific as they need. However, a new bug in the App Store is limiting that range, which is causing trouble for app developers and their App Store Optimization.
Poesie App Store Description Spotlight
Posted on September 3rd, 2020
Poesie is a poetry app available on the Apple App Store as the App of the Day. It provides a library of poems, including audio recordings, weekly poet highlights and interactive features to help users understand the poetry more.
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App Review Process Changes for Apple App Store
Posted on September 1st, 2020
The App Review process is the final hurdle app developers must overcome before getting their app launched or updated on the App Store. Once it goes through the review process, the app is either set to launch on the store or is rejected and developers must make changes.
App Keywords: Choosing the Right Keywords for Your ASO
Posted on August 27th, 2020
Your app keywords will determine how users find your app. If you want to be discovered, you need to choose your keywords wisely. But where does one even begin? How do you know what keywords will help your app the most?
National Park Trail Guide App Store Screenshots Spotlight
Posted on August 25th, 2020
App Store Screenshots can convey many important aspects of an app, from its design elements to the variety of features it provides. For apps focused around the outdoors, it has to strike a balance of inspiring users to go outside and to bring the app with them.
Android 11 Restricts Camera App Access: What This Means for App Developers
Posted on August 22nd, 2020
Android 11’s release is approaching, so app developers are preparing to update their apps for the latest OS. Camera app developers are encountering a new difficulty, as Android 11 is adding new restrictions to what they can access. How will this impact their apps and App Store Optimization?
ASO Best Practices: The Importance of Iteration
Posted on August 20th, 2020
App Store Optimization is an ongoing process. If you want to maintain consistent downloads and high keyword rankings, you need to continue striving to improve. This makes iteration one of the ASO Best Practices that can help apps compete as time goes by and trends change.
ClassDojo App Store Description Spotlight
Posted on August 18th, 2020
When users’ needs change, apps need to change with them. An updated App Store Description can be key to letting users know how your app can meet current demands and ongoing needs.